This post is an excerpt from my upcoming book, Organizational Psychology for Managers. Humans are pattern-matching creatures. We are built to try to make sense of our environment. Indeed, as more than ...

Defining a corporate narrative might sound straightforward. In practice, it's no small feat. Barb Mosher Zinck shares a recent interview with Deb Lavoy that explores the core truths of a narrative ...

Brands that endure are those that have deep, stable roots. Anchor your brand in your core narrative, and your reputation will ...

Ely, R. J., and D. E. Meyerson. "Advancing Gender Equity in Organizations: The Challenge and Importance of Maintaining a Gender Narrative." Organization 7, no. 4 ...