Ikea is assembling a team of Roblox gamers for virtual store experience. Successful candidates will receive £13.15 per hour. Ikea is taking a step, what some may say is a quirky approach to hiring by ...

LONDON — Swedish furniture company IKEA has announced that it is looking for real people to work at its virtual store on Roblox at the end of June. The Roblox game is called “The Co-Worker Game,” ...

IKEA is opening a new Roblox-themed store and you could get paid to work there. "The Co-Worker Game," which launches on June 24, is a virtual store within Roblox and lets players enjoy working in IKEA ...

Activewear brand Alo Yoga has given its Roblox experience a glow-up and introduced a new phygital integration that will let users unlock virtual rewards in the brand’s real-world stores. The biggest ...

Swedish furniture store Ikea is opening up a virtual store in Roblox, and staffing it with real workers. Popular Swedish furniture store Ikea has announced that it’s opening up a virtual store in ...

…now that’s a game-changer. Over the past couple of weeks, we’ve talked about how Roblox has been trying to expand both its reach and its marketability to both players and brands. The company knows ...